ABOUT US
At SIM Consulting Group, we understand that change is not always easy. We’ve been helping companies of all sizes respond to industry transitions in order to stay competitive. Our years of experience have taught us to always make your business success our priority, and we're ready to help you develop strategies for not only surviving, but thriving in the future. Give us a call today to set up your first consultation.
Steven Marks Founder & CEO
Steven's journey has taken him from a data-driven focus as an Economist, moved through his introduction and growth as a market research practitioner on the vendor size of the business, continued with corporate stops at Deloitte and AT&T, and further evolved with his focus on the Internet and adoption of new technology methods at larger research firms (Lightspeed Research, Phoenix Marketing International, Market Probe) and technology start-ups (Pop Research, PersonaPanels).
Over his 40+ year career, he has worked with Fortune 500 clients as well as ad agencies, PR firms and non-profit organizations as a valued partner: helping to evaluate and provide journey maps for their strategic insights needs; helping them better understand and evaluate their internal innovation processes; and, most recently, focusing on the utilization of generative AI/machine-learning platforms to augment insights at both the front-end of the innovation funnel and test/refine targeted communication strategies.
FREE Consultation
Interested in hearing more about what we can do for you? We're offering a free 30 minute consultation---tell us what you're looking to accomplish, we'll listen and then provide you with some initial thoughts!